Marketing Resources

Marketing Resources

Looking for the latest marketing resources, trends and insights?

True Influence™ has put together a set of Free Tools, Articles, Book Excerpts, Videos about Best Practices in B2B Marketing to help you learn more about the latest industry trends and insights. Check back often for our latest resources made available on marketing and lead generation.

Book Excerpts:
Maximizing Lead Generation
Maximizing Lead Generation – The Complete Guide for B2B Marketers – By: Ruth P.Stevens
eMarketing Strategies for the Complex Sale
eMarketing Strategies for the Complex Sale – By: Ardath Albee
2012 B2B Marketing Benchmark Report
2012 B2B Marketing Benchmark Report – By: Marketing Sherpa		 B-to-B Lead Generation Handbook B-to-B Lead Generation Handbook – By: Marketing Sherpa