The True Influence Marketing CloudTM’s PersonaBase® program couples the extensive reach of our Content Syndication network with the power of intent to find exactly the rightB2B personas and audience for your content, at exactly the right time. Our InsightBase® intent monitoring solution identifies accounts that are actively researching your product. We deliver co-branded email campaigns that promote your whitepaper, webinar or other valuable content to contacts who are eager to learn more.
The result: A steady flow of top-quality demand generation to drive every aspect of your B2B marketing and sales strategies.
Marketers always need more qualified contact records, but organic audience activity on your website and social channels will come and go. There’s just no way around it. And you can’t afford to beat up your own opt-in email list with redundant offers. The reach and diversity of our content syndication database ensures you’ll get the steady supply of new, highly qualified and fully validated contact records you need to fuel your Account-Based Marketing (ABM) and other B2B sales strategies.
Our years of experience as a B2B marketing leader in intent-driven demand generation give us the insights to help you design a Content Syndication program that beats expectations.
The True Influence Marketing CloudTM team is devoted to helping you exceed your ROI and campaign performance goals. We respond immediately to optimize PersonaBase® campaign parameters and address any concerns.
PersonaBase® email campaigns promote your content as being value-added learning for B2B decision makers finding B2B personas. You build your reputation as a B2B marketing thought leader and long-term partner in your customers’ success.
Christine Simonini
Director, Enterprise & Vertical Demand Generation
DocuSign
Uberflip, a cloud-based content platform, needed quality contact records to support its rapidly growing sales team, as well as a partner that shared its commitment to quality. Uberflip turned to True Influence®’s Content Syndication to support its ABM efforts with a steady stream of quality demand generation that it placed in highly targeted nurture streams.
True Influence®’s response time and prompt demand generation delivery helped Uberflip get its campaigns in record time.
Uberflip’s marketing team can easily adjust campaign parameters on-the-fly while keeping their cost-per-contact investment competitive.
Tara Robertson
Director of Demand Generation
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