Sales Perspectives: How Intent Data Drives B2B Revenue

Sales Perspectives: How Intent Data Drives B2B Revenue

There’s no revenue without Sales, so how does intent data fit into this picture? These leaders will share their seasoned insights in this must-see session at the True Influence Summit.

Sales Leaders on Intent Data and Revenue

Jeremy Donovan
Jeremy Donovan
Senior Vice President, Revenue Strategy at SalesLoft

Before becoming the head of revenue strategy at SalesLoft, Jeremy was a leader in sales development, sales engineering and sales operations. Throughout this career, he’s held a variety of management roles in the semiconductor industry and the information services business.

Over the years, Jeremy has led numerous successful teams with a focus on marketing, sales, product strategy, new product development, product management, market research and acquisitions. Outside of his job, Jeremy loves reading and writing, which led to successfully publishing five books, including his international bestseller titled, “How to Deliver a TED Talk.”

Summit speaking session: Sales leadership perspective

Brittany Scott
Brittany Scott
Vice President, SMB Sales at KnowBe4

Brittany Scott serves as the Vice President of SMB Sales for KnowBe4–the provider of the world’s largest security awareness training and simulated phishing platform. Brittany quickly worked her way up the ranks at KnowBe4 and contributed to the recent accomplishment of the organization going public in April of 2021.

Throughout her career, Brittany has won awards for her contributions to KnowBe4’s sales success. In addition, she’s been recognized as a top 100 LinkedIn sales star for her engaging posts and contributions about thought leadership in both sales and cybersecurity. Additionally, Brittany founded the Women in Technology Employee Resource Group at KnowBe4, and she’s an advisory board member for the Florida Diversity Council.

Summit speaking session: Sales leadership perspective

Peter Larkin
Peter Larkin
Chief Revenue Officer at True Influence

Peter Larkin leads the charge for global sales and customer success at True Influence. We depend on his expertise in managing global sales teams, his talent for data-driven technology sales, and his close relationships with customers. There’s no other way to say it — Peter has helped True Influence hit aggressive growth targets and reach record profits.

Peter brings all the skills you’d want in a revenue leader: quarterly forecasting, territory management, key accounts relationships, closing business, motivating teams, launching new products and improving processes. His knowledge when it comes to customers, combined with his problem-solving skills and passion for driving results sets him apart from others as a CRO. Peter regularly has his finger on the pulse regarding business in general and the ever-changing B2B market.

Summit speaking session: Sales leadership perspective

Sylvia Harn
Sylvia Harn
Global Media Commercial Lead Gen Director at Microsoft

Sylvia Harn has an extensive background in digital marketing, social media, market research, and analytics on a global scale. In her current role, Sylvia leads the company’s global media commercial lead generation team. As a results-driven professional, she believes in the power of group collaboration to achieve common goals. Her primary focus is identifying fresh ways to attract new customers and optimize existing CRM programs for long-term relationships.

Over the years, Sylvia has been an enthusiastic participant in the marketing evolution that’s moving towards digital. She has even worked as a marketing research and marketing analytics manager to empower effective decisions, while focusing on all stages of the customer journey to drive business results.

Summit speaking session: Sylvia will share her insights in the form of a customer success story following the summit’s sales leadership perspective session.

Register for the Summit

You’ve still got time to register for the True Influence Summit to hear these sessions and special keynote guest — Daymond John!. Visit the registration page for the full agenda.

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