Career Opportunities in Marketing

We are always hiring smart and ambitious people!

We currently do not have job openings available. If you would like to connect with us, you may send your resume and cover letter to:

Karen Sampath at [email protected] and you’ll be top of the list when new roles become available.

Data

Job Title

Location

Job Summary

Works independently under limited supervision and applies knowledge of subject matter. Possess enough knowledge and skills to effectively deal with issues, challenges within field of specialization to develop intermediate to complex Data solutions. Second level professional with direct impact on data management development, enhancements, on-going maintenance and support.

Duties & Responsibilities

Develop data management processes as per defined requirements
Develop Restful API to expose data management processes to external application calls Maintain and support existing data management applications
Develop complex queries to support sales and operations business requests Prepare various analytical reports for management and clients

Skills & Requirements

Bachelor’s degree in Computer Science or similar fields of study
Minimum 5+ years hands on experience with Hadoop and other Big data Technologies (such as Hive/Spark/Hadoop//HBase etc) with 2 Big Data implementations.
Proficient in shell script and 1 or more programming languages – Java, Python, or C++
Experience in ETL process from flat files or legacy database to SQL or Columnar DBMS database like (ClickHouse).
Should have working experience with - cloud DB(Redshift/Google BQ)

Position Title : Big Data Engineer

Location : Bangalore, India

Department : Data

Hiring Manager : Director, Data Services

Compensation : Salary

Marketing

Job Title

Location

Job Summary

The Associate Director, Product Management is responsible for our B2B SaaS solution planning and execution throughout the Lifecycle, including gathering and prioritizing customer requirements, defining the solution vision, and working closely with development, sales, marketing and operations to ensure revenue and customer satisfaction goals are met. The Prolduct Manager’s job also includes ensuring that the product supports the company’s overall strategy and goals. Capable of training sales regarding the solution and new updates. True Influence serves the Marketing and Sales industry; therefore, this requires deep technical knowledge about MAPs and CRMs. Must be certified in at least one MAP and SFDC. Knowledge of intent a plus.

Duties & Responsibilities

Define the product strategy and roadmap working with the leadership team and development.
Deliver MRDs and PRDs with prioritized features and corresponding justification; working with customers and the Advisory Committee.
Work with external third parties to assess partnerships and licensing opportunities with the top MAPs and CRMs.
Be an expert with respect to the competition providing competitive analysis to sales and marketing.
Develop the core positioning and messaging for the product.
Perform product demos to prospects and customers.
Assist in developing sales tools and collateral with marketing and sales.
Brief and train the sales force.
Brief press and analysts monthly.
Be able to host presentations and trainings for sales and marketing.
Update knowledge by researching new technologies and software products and participate in educational opportunities.
Outstanding verbal and written communications skills with the ability to listen, articulate positions, and influence outcomes beyond direct areas of ownership.
Consistently demonstrates and follows high standards of integrity in business decision-making.
Proven leadership skills demonstrating strong judgement, problem solving, and decision-making abilities.
Lead complex projects and ensure the success of enterprise-level solution rollouts, conduct product reviews.
Individual contributor with comprehensive knowledge in marketing and sales industry; ability to execute highly complex or specialized projects.
Attend daily marketing and sales meetings as needed.

Skills & Requirements

Bachelor's degree is required.
8+ years of experience with Salesforce and MAP platforms.
Minimum of 5 years’ experience as a Product Manager or Product Marketing Manager.
Demonstrated success defining and launching excellent solutions.
5+ years of experience in a job in the marketing and sales industry.
Excellent written and verbal communication skills.
Technical background, with experience in SFDC and MAPs.
Project management skills to deliver on time and in budget.
Excellent teamwork skills.
Proven ability to influence cross-functional teams without formal authority.
Knowledge of Jira a plus.
Must be able to travel 20% of the time.
Examples and at least one sample of an effective MRD or PRD document delivered in the past.

Certifications

Salesforce.com certification.
One MAP platform certification.

Working Hours

8+ hours daily; some night and weekend work.
Ability to work with India development early in the morning and/or late in the evening.

Position

Full-time position

Position Title : Associate Director, Product Management

Location : Any Location, East coast preferred

Department : Marketing

Hiring Manager : CMO

Compensation : Salary + Commission

Job Summary

As a key member of the Marketing Team, the Marketing Communications & Events Manager will plan, produce, and oversee the execution of marketing materials and communication activities for all trade shows, advisory committee meetings, leadership meetings, sales meetings, and yearly company meeting including event promotions, collateral, sales training, lead activity and travel.

Duties & Responsibilities

Budget, plan, develop, produce, and deliver all trade shows, sales meetings, company meeting, and advisory committee meetings.
Capable of reviewing all slides used at events, making changes, keeping on brand, managing the process.
Add all events to the master marketing calendar and keep it updated.
Manage sales personnel to include identifying those that will work the trade show.
Train sales personnel that are working the booth.
Develop all collateral for the trade shows plus signage.
Create promotions for the trade shows and procure the give-a-ways with approval.
Identify the promotion winners at the shows and provide the winners the give-a-ways.
Organize booth video along with video of promotional winners, assist in editing the video and provide for the website, and social media.
Identify solution to capture leads daily, train sales, and provide leads to the CMO daily during the trade shows. Coordinate with Marketing and Sales Operations for the solution.
Schedule travel for attendees – trade shows, advisory committee members, sales meetings and the company meeting.
Lead the booth setup and take down onsite for all trade shows. This includes designing + creating the booth and coordinating all logistics of building, shipping and receiving the booth and collateral onsite.
Proactively ensure we stay on top of deadlines and manage the approved budget and continually track all event related expenses.
Obtain and keep all Rewardian True Influence labeled products stocked; communicating the availability at least monthly.
Schedule weekly marketing meeting using Air Table making sure all activities are updated weekly by the marketing staff.
Develop all case studies –schedule and interview customers on-site; provide ongoing communication, thank you emails, schedule delivery to meet timelines.
Build and manage key stakeholder relationships across the organization to include Advisory Committee Members.
Assist with web content, email content, blog content to include editing.

Skills & Requirements

At least 5-7+ years of B2B events experience working across all levels of the organization while building trust and fostering collaboration.
Successful track record planning, managing, budgeting, and delivering events to include customers.
Capable of working cross-functionally with the organization.
Experience managing multiple projects at once.
Capable of learning True Influence solutions and creating booth materials, blogs, email content, asset content, and editing materials.
Advanced skills in google, Google Docs, Excel, and PowerPoint, and word.
Approximately 20% travel required for case studies, trade shows, meetings.
Strong written and verbal communication skills.
Ability to work well under pressure, with tight deadlines.
Proactive and able to easily take the lead on several events simultaneously.
Always striving for excellence by bringing new ideas to the table as well as calling out inefficiencies to improve processes, programs, and event experiences.
Detail oriented and quick to jump in and solve problems.

Position Title : Marketing Communications & Events Manager

Location : Princeton, NJ

Department : Marketing

Hiring Manager : CMO

Compensation : Salary + Bonus

Job Summary

The Director, Product Management is responsible for our B2B SaaS solution planning and execution throughout the Lifecycle, including gathering and prioritizing customer requirements, defining the solution vision, and working closely with development, sales, marketing and operations to ensure revenue and customer satisfaction goals are met. The Prolduct Manager’s job also includes ensuring that the product supports the company’s overall strategy and goals. Capable of training sales regarding the solution and new updates. True Influence serves the Marketing and Sales industry; therefore, this requires deep technical knowledge about MAPs and CRMs. Must be certified in at least one MAP and SFDC. Knowledge of intent a plus.

Duties & Responsibilities

Define the product strategy and roadmap working with the leadership team and development
Deliver MRDs and PRDs with prioritized features and corresponding justification; working with customers and the Advisory Committee
Work with external third parties to assess partnerships and licensing opportunities with the top MAPs and CRMs
Be an expert with respect to the competition providing competitive analysis to sales and marketing
Develop the core positioning and messaging for the product
Perform product demos to prospects and customers
Assist in developing sales tools and collateral with marketing and sales
Brief and train the sales force
Brief press and analysts monthly
Be able to host presentations and trainings for sales and marketing
Update knowledge by researching new technologies and software products and participate in educational opportunities
Outstanding verbal and written communications skills with the ability to listen, articulate positions, and influence outcomes beyond direct areas of ownership
Consistently demonstrates and follows high standards of integrity in business decision-making
Proven leadership skills demonstrating strong judgement, problem solving, and decision-making abilities
Lead complex projects and ensure the success of enterprise-level solution rollouts, conduct product reviews.
Manager with comprehensive knowledge in marketing and sales industry; ability to execute highly complex or specialized projects
Attend daily marketing and sales meetings as needed

Skills & Requirements

Bachelor's degree is required
10+ years of experience with Salesforce and MAP platforms
Minimum of 5 years’ experience as a Product Manager or Product Marketing Manager
Demonstrated success defining and launching solutions
5+ years of experience in a job in the marketing and sales industry
5+ years of leading other product managers
Excellent written and verbal communication skills
Technical background, with experience in SFDC and MAPs
Project management skills to deliver on time and in budget
Excellent teamwork skills
Proven ability to influence cross-functional teams without formal authority
Knowledge of Jira a plus
Must be able to travel 20% of the time
Examples and at least one sample of an effective MRD or PRD document delivered in the past

Certifications

Salesforce.com certification
One MAP platform certification

Working Hours

8+ hours daily; some night and weekend work
Ability to work with India development early in the morning and/or late in the evening

Position

Full-time position

Position Title : Director of Product Management

Location : Any Location, East coast preferred

Department : Marketing

Hiring Manager : CMO

Compensation : Salary + Bonus

Operations

Job Title

Location

Job Summary

The Customer Success Manager will be involved in all aspects of post-sale customer support, including: account management, product support, educating customers and more. Customer Success managers are responsible for input across all strategic account decisions.

Duties & Responsibilities

The Customer Success Manager will provide operational support to customers.

Provide daily support and account management to Enterprise level accounts
Manage and facilitate Quarterly Business Review (QBR) either on-site or remotely
Process insertion orders
Optimize programs to ensure customer success
Create meaningful executive level insights, highlighting campaign metrics
Meet with customers and help strategically align needs with True Influence offerings
Represent the voice of the customer to provide successful programs that align with customer goals
Serve as the primary operations contact for strategic enterprise customers

Skills & Requirements

Must have 4 years of work experience in Account Management, Customer Experience, Customer Success or related industry experience.
Strong attention to detail with excellent prioritization and multi-tasking skills.
Ability to work under pressure and work with tight deadlines.
Should have excellent energy, judgment, communication, interpersonal and analytical skills required
Must have experience with Microsoft Office applications including Word, Excel, PowerPoint and Outlook.
Results-driven mentality
Bachelor’s Degree required

Position Title : Customer Success Manager

Location : San Francisco, CA

Department : Customer Success

Hiring Manager : Director, Customer Success

Compensation : Salary + Bonus

Job Summary

Key member of the True Influence QA & Delivery team responsible for Data/Lead QA ensuring the highest level of accuracy through diagnosing and resolving inaccurate lead information. This team member will work closely with the True QA & Delivery managers and team members.

Duties & Responsibilities

Reporting to the QA & Delivery Manager, he/she will lead all aspects of the internal QA process for True Influence. Specifically, this person will manage the following:

Verification and validation of lead data following current processes.
Candidate will be responsible for the quality of final data deliveries including the identification and elimination of non-qualified lists based upon targeting or specific job title and functional areas.
Candidate will be responsible for identifying and escalating situations requiring urgent attention.
The use of 3rd party tools, excel macros, automation and other innovative methods to ensure lead quality is valid and good.
Provide status reports to internal stakeholders on a consistent and regular manner.
Candidate with work closely and in a cross functional capacity with key departments including Planning, Allocations and Support Managers.
Candidate will draw upon previous experience to assess and identify ways to improve the True Influence customer experience.

Skills & Requirements

We seek a seasoned professional with a minimum of 2 years of related experience in providing data quality preferably in a demand generation and/or digital marketing environment. The successful candidate must have a strong team player orientation and a skill for marketing integrated online and offline data-driven solutions to help drive market share and profitability. The following are personal qualities that will characterize the successful applicant:

Must be organized and self-motivated with the ability to effectively undertake multiple projects/tasks of varying complexities and the ability to meet deadlines.
Strong analytical skills with the ability to collect, organize, and analyze data.
Strong verbal, written communication skills and strong interpersonal skills.
Must be flexible to work shifts that will often include US Business Hours (EST).
Excellent working knowledge of Microsoft Excel is must.
Knowledge in Google BigQuery and Tableau would be an added advantage
Experience with SAAS platforms, Clarizen, Fresh Desk and Salesforce a plus.

Position Title : Data Quality Analyst

Location : Bangalore, India

Department : Operations

Hiring Manager : QA and Delivery Manager

Compensation : Salary

R&D

Job Title

Location

Job Summary

Looking for a QA Engineer who can serve as a senior testing automation resource with 3 – 5 years’ experience on Selenium, Java & SQL. Keen problem-solver with a proactive team-oriented approach and good communication skills will be preferred.

Duties & Responsibilities

Experience in Testing Life Cycle - test strategy, test planning, writing test scenario and test cases, execution of test cases.
Experience in Manual and Automation testing.
Experience in different types of testing - Performance, Regression, Sanity, GUI, Compatibility, Usability, Accessibility, Ad-hoc, Scalability and High availability.
Experience in Testing API’s, Web Application and Restful services.
Experience in SDLC and Agile/Scrum methodologies.
Experience in using any Agile project management tool (Jira would be desirable) - creating user stories, estimations.
Experience in Database testing and good knowledge of SQL, JAVA, JSON, HTML and CSS.

Skills & Requirements

Selenium, SQL, Java, HTML, CSS
Manual testing experience

Position Title : Quality Assurance Engineer

Location : Bangalore, India

Department : R&D

Hiring Manager : QA Manager

Compensation : Salary

Job Summary

Looking for a Senior Software Engineer with 3 – 5 years’ experience on Java & J2EE. Keen problem-solver with a proactive team-oriented approach and good communication skills will be preferred.

Duties & Responsibilities

Working on Java/ J2EE development
Working knowledge on UI/ Full stack technologies would be a huge plus
Dynamic & Hardcore developers, willing to go the extra mile to build a world class product

Skills & Requirements

Java, J2EE, Spring, Hibernate
Web Services using REST/ Micro Services etc.
Nice to have an understanding of Angular, HTML, CSS, Javascript, JQuery
MySQL/ MariaDB database experience
Working knowledge of Unix/Linux environment

Position Title : Senior Software Engineer

Location : Bangalore, India

Department : R&D

Hiring Manager : Director, Software Development

Compensation : Salary

Sales

Job Title

Location

Job Summary

We are looking for a seasoned leader with 8-10 years of sales management experience with a proven sales record in selling B2B marketing data solutions to enterprise customers. The successful candidate must possess a high level of personal integrity, be an exceptional communicator with a strong management style and skill for selling data-driven, integrated digital marketing solutions to enterprise customers to help drive market share and profitability. Must be able to lead a team of seasoned Sales Directors with excellent interpersonal skills and collaboration. Ideal candidate must have an existing network of contacts at businesses matching our ideal customer profile.

Duties & Responsibilities

Reporting to the Chief Revenue Officer, he/she will lead all aspects of Data centric sales. He/she will act as a conduit by organizing internal resources to support the sale. Specifically, this person will manage the following:

Manage Sales Team’s utilization of Salesforce to track sales activity
Effectively manage up and down the organization to affect the sale
Train Sales Directors on competitive positioning
Coordinate needs-based proposal development
Post-proposal issues resolution
Capability presentation(s)
Product demonstration(s)
Contract development and execution
Cross- and up-sell (where appropriate)

Skills & Requirements

The following are qualities that will characterize the successful applicant:

Ability to successfully manage Sales Directors by monitoring all Sales activity and performance against goals.
Mentor, motivate and empower the Data Solutions Sales staff to make proactive decisions in their communications with clients
Create weekly, monthly, and quarterly sales activity reporting to keep C-level executives apprised of progress.
He/she must be self-motivated and possess a strong work ethic to continually strive to put forth extra effort.
Must be able to generate imaginative, innovative solutions that meet the needs of marketers. He/she must be a strategic thinker/solution seller using a different approach with the same tools to meet the needs of each unique customer situation
Candidate must have the ability to translate how our solutions can impact the prospect company’s profitability.
Must remain effective in sales situations with or without immediate success, using both positive and negative outcomes as an incentive to move forward toward fulfilling commitments to
achieving personal and team financial goals.
Provide strategic account management and sales leadership to the Data Solutions Sales Team, by securing key strategic sales opportunities through data products/services.
Solution selling a must with ability to extract customer needs and propose relevant solutions.
Candidate must travel up to 50% of the time to develop and maintain positive relationships with customers, including negotiating and closing on major accounts
Must have a thorough knowledge of inner workings within enterprise accounts, i.e. multiple departments and decision makers and appropriate solutions.
Bachelor’s Degree in Marketing, Communications, or Business Administration (MBA preferred)
8-10 years’ experience in sales management
10+ years’ experience in B2B sales
Strong decision-making abilities
Excellent verbal and written communication skills

Position Title : VP, Sales – Data Solutions

Location : San Francisco, USA

Department : Sales

Hiring Manager : CRO

Compensation : Salary + Commission

Job Summary

We seek a seasoned business originator with 5 plus years of experience with a proven sales record in selling new lead generation business to advertising agencies and enterprise customers. Experience with selling lead generation products and services are essential. The successful candidate must be an exceptional communicator with a strong team orientation and a skill for marketing integrated online and data-driven solutions to help drive market share and profitability. Bachelor’s degree in business or marketing required, MBA a plus.

Duties & Responsibilities

Sell integrated on-line “data-driven” solutions to key lead generation decision-makers within agencies and enterprise prospects located in the USA. Reporting to the VP Sales, he/she will lead all aspects of the sales effort. He/she will act as a conduit between the prospect and appropriate technical/support personnel to identify, organize and focus the resources required to affect the sale. Specifically, this person will manage the following:

Lead generation via aggressive prospecting
Prospect qualification
Needs assessment
Competitive positioning
Needs-based proposal development
Post-proposal issues resolution
Capability presentation(s)
Product demonstration(s)
Contract development and execution
Cross- and up-sell (where appropriate)

Skills & Requirements

The following are qualities that will characterize the successful applicant:

Independence: Must have the ability to work on his/her own without constant direction or supervision. He/she must be self-motivated and possess a strong work ethic to continually strive to put forth extra effort.
Creativity: Must be able to generate imaginative, innovative solutions that meet the needs of marketers. He/she must be a strategic thinker/solution seller. We don’t typically sell products; we sell integrated solutions. He/she needs to be able to approach each unique customer situation in different ways using the same tools.
Tenacity: Given the length of the sales cycle, this person must have the fortitude to stay with a position or plan of action until the desired objective (the sale) is achieved or is no longer reasonably attainable.
Resilience: Must remain effective in sales situations with or without immediate success, using both positive and negative outcomes as an incentive to move forward toward fulfilling commitments to achieving personal and team financial goals.
Develop and implement sales strategies and monitor all activity and performance against goals.
Will be developing his/her own leads (i.e. cold calling). He/she needs to be self-motivated, have the internal drive to keep calling even when they aren’t getting traction immediately and have the capacity to know how to approach each customer and each functional area in target companies.
Candidate must have the ability to translate how our solutions can impact the prospect company’s profitability.
Must have a thorough knowledge of inner workings within ad agencies and enterprise accounts, i.e. multiple departments and decision makers and appropriate solutions.

Position Title : Sales Director, East

Location : East Coast (NYC, BOS)

Department : Sales

Hiring Manager : Regional VP, Sales - East

Compensation : Salary + Commission

Job Summary

Duties & Responsibilities

Sell integrated on-line “data-driven” solutions to key lead generation decision-makers within agencies and enterprise prospects located in the USA. Reporting to the Regional, VP Sales, he/she will lead all aspects of the sales effort. He/she will act as a conduit between the prospect and appropriate technical/support personnel to identify, organize and focus the resources required to affect the sale. Specifically, this person will manage the following:

Lead generation via aggressive prospecting
Prospect qualification
Needs assessment
Competitive positioning
Needs-based proposal development
Post-proposal issues resolution
Capability presentation(s)
Product demonstration(s)
Contract development and execution
Cross- and up-sell (where appropriate)

Skills & Requirements

The following are qualities that will characterize the successful applicant:

Independence: Must have the ability to work on his/her own without constant direction or supervision. He/she must be self-motivated and possess a strong work ethic to continually strive to put forth extra effort.
Creativity: Must be able to generate imaginative, innovative solutions that meet the needs of marketers. He/she must be a strategic thinker/solution seller. We don’t typically sell products; we sell integrated solutions. He/she needs to be able to approach each unique customer situation in different ways using the same tools.
Tenacity: Given the length of the sales cycle, this person must have the fortitude to stay with a position or plan of action until the desired objective (the sale) is achieved or is no longer reasonably attainable.
Resilience: Must remain effective in sales situations with or without immediate success, using both positive and negative outcomes as an incentive to move forward toward fulfilling commitments to achieving personal and team financial goals.
Develop and implement sales strategies and monitor all activity and performance against goals.
Will be developing his/her own leads (i.e. cold calling). He/she needs to be self-motivated, have the internal drive to keep calling even when they aren’t getting traction immediately and have the capacity to know how to approach each customer and each functional area in target companies.
Candidate must have the ability to translate how our solutions can impact the prospect company’s profitability.
Must have a thorough knowledge of inner workings within ad agencies and enterprise accounts, i.e. multiple departments and decision makers and appropriate solutions.

Position Title : Sales Director, West

Location : San Francisco, CA

Department : Sales

Hiring Manager : Regional VP, Sales

Compensation : Salary + Commission

Production

Job Title

Location

Job Summary

The ideal candidate will be an exceptional writer who will draft compelling, dynamic content that captures the attention and interest of our target audiences. We are looking for a talented, multifaceted team player – an energetic writer who enjoys researching, analysing information, problem-solving and is skilled at communicating his/her ideas in writing. The ideal candidate must have experience in creating contents across multiple platforms and formats for B2B market. He/she should be a natural storyteller with a knack for communicating clear, concise, and compelling messages.

Duties & Responsibilities

Develop, write, edit and publish compelling content through a variety of mediums like blogs, landing pages, infographics, webinars, direct mail, etc.
Translate marketing analytics into meaningful content edits, updates or improvements
Work with Content Manager to determine best content strategy for all marketing campaigns
Take complex ideas and concepts and translate them to relatable and actionable copy for target audiences on all marketing channels
Work with the Demand Generation and Marketing teams to develop content strategies that align with their business goals
Produce persona-based content for various stages of the funnel, including eBooks, white papers, case studies, live webinars, guides, videos, etc.
Propose and promote writing standards, and actively participate in creating mechanisms to scale best writing practices
Manage multiple projects simultaneously; stay abreast of changing priorities and possess the flexibility to jump from one project to the other with ease
Maintain accurate and precise grammar including spelling, and punctuation; know when to elaborate and when to simplify the content based on the campaign
Manage and grow a results-driven team of content marketers by providing them with guidance and editorial feedback
Regularly produce various content types including personalized email, prospect nurture communication, landing pages, etc for white papers, reports, infographics & webinars based on the marketing campaign requirement

Skills & Requirements

A Bachelors or Masters with majors in Communications, Marketing, Media & Journalism, English, or related field
4+ years’ experience in reporting, blogging, interviewing, fact-checking, copy-editing and posting on all digital channels
Must have hands-on experience in content marketing (or publishing) and a proven track record of managing social and online communities
Should have knowledge of deploying content management systems across interactive platforms
Impeccable attention to detail, exceptional writing skills
Must be able to communicate difficult-to-understand concepts to tell a powerful story leveraging narrative, graphics and/or video
Capacity to balance, prioritize and deliver excellent result under tight deadlines
Proficient computer skills, including Microsoft Office Suite and Google Docs

Position Title : Senior Content Writer

Location : Bangalore, India

Department : Production

Hiring Manager : Content Manager

Compensation : Salary

Job Summary

As a key member of the awesome Digital Marketing team, the Data Quality Analyst will be responsible for managing complex internal data. He / She should be skilled in recording, interpreting and analysing data in a fast-paced environment. He / She should have advanced proficiency in all aspects of Excel. We are looking for a self-driven Analyst, who should have attention to detail and is responsible for all aspects of quality. He / She should ensure that we deliver quality deliverables to our clients. The goal is to gradually achieve low rejection rate on the deliverables by strategically exploiting all aspects of the third-party research as requested by the client.

Duties & Responsibilities

Verification and validation of the data
Conduct intensive research online to ensure every data record is valid and qualified
Report the status of the rejection rate on a regular basis to internal stakeholders
Ability to work in a team, handle multiple assignments and adhere to strict deadlines
Working with individual member of the team on data requests for clients

Skills & Requirements

Mandatory Skills:

Proven market / industry research analysis experience
Advanced knowledge on Microsoft Excel & reporting
Data Processing
Data Appending
Lead Generation
LinkedIn Research
Strong knowledge of web browsing/google search
Excellent written and verbal communication skills

Minimum Qualifications:

Any Bachelor's / Master’s Degree
Minimum of 1+ years of experience as a Data Analyst or a QA Analyst
Well organized with project planning and execution
Demonstrate critical thinking and problem-solving skills
Good team player within a target-driven environment

Position Title : Data Quality Specialist

Location : Bangalore, India

Department : Production

Hiring Manager : Team Lead, Data Quality

Compensation : Salary

Job Summary

As a key member of the Production Team, the Digital Marketing Specialist role will have a responsibility for designing, creating, and delivering email marketing programs to generate awareness and demand for services, products and brands of key clients for the company. The candidate is expected to work closely with the Production team to ensure managing the email marketing campaigns and maximizing revenue opportunities. The ideal candidate must have exposure strong to a wide range of email marketing tools, concepts, and CAN-SPAM laws.

Duties & Responsibilities

Reporting to the Marketing Manager, the Digital Marketing Specialist will have complete responsibility of the email marketing programs and platforms. Specifically, this person will manage or engage in the following:
Manage various email programs, email campaigns, including the design, calls-to- action, and content used in our email sends
Expected to develop and track email campaigns and all email metrics to ultimately increase our business
Conceptualize quirky / creative email campaign ideas and pitch them to the marketing lead
Segment lists based on behaviours like past email engagement and interactions (content downloads, site page visits, etc.)
Measure results and optimize the lead nurturing workflows for these segments to generate leads
Work to minimize list decay and unsubscribes while increasing the productivity of our email sends
Develop documentation and road maps for processes, A/B tests, and promotions that succeed through email

Skills & Requirements

Experience with email marketing, lead nurturing, marketing automation, and web analytics
Excellent understanding of email marketing concepts and metrics such as Open Rates, Click through Rates, Sender Score, Deliverability, and Sender Reputation
Proficiency in email marketing and marketing automation technology
Highly analytical approach and ability to derive meaning from data through A/B testing and email optimization
Prolific Communication skills. Ability to come up with catchy subject lines and creative mail content
Proficiency in latest Email marketing tools and ability to work single-handedly with minimum supervision
Proficiency with Adobe Photoshop, Dreamweaver, HTML 5, CSS
Expertise in Eloqua, Benchmark, Pardot and other Marketing automation tools if any

Minimum Qualifications:

A Bachelors or Master’s degree with keen interest towards Marketing
A minimum 1 -2 years of work experience in Email Marketing
Good team player within a target-driven environment
Self-motivated with a positive attitude and should enjoy working in the team and develop healthy relationships

Bonus points:

Experience with lead generation companies
Knack for writing lucid content / copy
Degree in advertising / communication

Position Title : Digital Marketing Specialist

Location : Bangalore, India

Department : Production

Hiring Manager : Marketing Manager

Compensation : Salary

Job Summary

The Data Specialist will work on the client requirement, Research work will include market research like Firmographics and demographic data. The Data Specialist will apply both qualitative and quantitative techniques to interpret the data extraction and data validation. We are looking for a self-driven Team lead, who should have attention to detail and is responsible for all aspects of quality. He / She should ensure that we deliver quality deliverables to our clients. The goal is to gradually achieve low rejection rate on the deliverables by strategically exploiting all aspects of the third-party research as requested by the client.

Duties & Responsibilities

Collecting data from different web sources
Perform Data validation/QC check on Internal/External data
Ability to interpret large amounts of data and to multi-task

Skills & Requirements

Mandatory Skills:

Advanced knowledge on Microsoft Excel & reporting
Strong knowledge of web browsing/surfing
Excellent written, verbal and communication skills
Strong analytical and critical thinking skills

Minimum Qualifications:

A Bachelor’s degree with keen interest towards Data
A minimum of 1+ years of work experience
Basic Excel skills
Should have LinkedIn data extraction knowledge
Good team player within a target-driven environment
Self-learning, time management and quickly adopt new technologies

Position Title : Data Specialist, Customer Data Solutions

Location : Bangalore, India

Department : Production

Hiring Manager : Senior Team Lead

Compensation : Salary

Job Summary

As a key member of the Production Team, we are looking for a talented Email Deliverability Engineer to take full responsibility of building, managing, and scaling the front outbound email stack. The ideal candidate will be responsible for the installation and maintenance of Windows/Linux based systems and servers with focus on setting up the mailing infrastructure. He/She must have in-depth knowledge of setting up a mailing infrastructure. He/She must have expertise maintaining and monitoring these servers and scale up based on the marketing team’s business requirements. The candidate must have knowledge of Networking, Hardware, software and good knowledge of Web servers, Mail servers, DNS, FTP and SSH. He/She must be a good team player and able to work independently.

Duties & Responsibilities

Expert in managing multiple Postfix mail servers and PowerMTA setups
Develop and manage the complete mailing infrastructure using Linux servers
Responsible for planning, refining, security and improve infrastructure performance
Responsible for all server backups and replication
Responsible for managing DNS servers for sites and monitoring all servers
Proactively monitor production and development servers
Develop, install and configure network management protocol such as Samba or Apache JServ Protocol, DHCP, NFS and other tools if necessary
Extensive experience in IT Consultancy, Linux Administration, Network and Server Setup
Must be an expert in planning, implementation and troubleshooting of various services on Linux like SMTP, HTTP, HTTPS, DNS, POP3, IMAP, SSH, FTP
Proficient in security audits of Web servers and securing them using various open source tools such as APF firewall, BFD, rkhunter, Chkrootkit, etc
Expertise in managing dedicated, and virtual Linux servers hosted in various data centres in the US, Germany, China, Taiwan, Brazil and/or India
Strong troubleshooting skills and the ability to perform advanced performance tuning and capacity planning tasks
Must be a well-organized self-starter, able to deliver assigned tasks on time, and manage multiple tasks in a fast-paced environment
Understanding of reputation management tools such as ReturnPath and MxToolbox
Built deep integrations with an email delivery service like Sendgrid, MailGun, Mandrill or any other Email Service Providers
Experience with anti-spam infrastructure to prevent bad actors from exploiting an email service

Skills & Requirements

A Bachelors or Masters with majors in IT, Computer Science or a related field
8+ years of professional experience in building, managing and scaling the infrastructure
Certified technical expert in more than one area with a wide understanding of IP Networking or Mailing servers or related area
Effective network administration and troubleshooting skills, with an understanding of Linux system administration.
Knowledge on Linux/Unix- Redhat, Ubuntu is a plus
Scripting and automation skills are a plus

Position Title : Email Deliverability Engineer

Location : Bangalore, India

Department : Production

Hiring Manager : Senior Marketing Manager

Compensation : Salary

Job Summary

As a key member of the Marketing Team, we are looking for a talented Social Media Manager to take full responsibility of our inbound marketing strategies including social media, blogs and lead generation. The ideal candidate is tasked with creating and owning brands, raising awareness and managing the social presence, complete ad management and building the inbound lead generation infrastructure on online channels. The ideal candidate should be an experienced professional with knowledge on the latest social media trends and technologies. He/She should increase the brand awareness by using powerful content which brings prospects who are interested in the service/channel we are promoting. He/She should be an expert in monitoring web traffic and metrics to identify best practices and expand our digital footprint.

Duties & Responsibilities

Develop, maintain and execute a social media, blog and content calendar according to overall marketing plans and digital marketing strategies
Run large paid campaigns across Twitter, LinkedIn to US and European markets
Responsible for complete social ad budget management
Work collaboratively with a variety of key players - including content creators, designers and marketers - to manage social media platforms yielding maximum growth and ROI
Organically grow brand presence on Twitter, LinkedIn, Facebook, and other social media channels through engaging, authentic content and interactions
Continually create and curate digital marketing content (posts, photos, videos, live streams, blogs and email campaigns) that support brand and marketing objectives and initiatives
Responsible for ensuring brand’s “voice” is maintained across all social channels, and continue building the brand personality
Study competitor strategies, industry trends and innovation, and social analytics to ensure the brand is ahead of the curve
Familiar with measurement tools (Google Analytics, Google Data Studio, etc.) to track analytics across all channels in order to enhance campaigns, and measure progress towards growth and engagement
Translate analytics into easy-to-understand, insightful and actionable reports to present to stakeholders
Oversee design (i.e., Facebook Timeline cover, profile picture, thumbnails, ads, landing pages, Twitter profile, and blog) for all brands under management
Mentor, lead, and grow the Social Media team
Present weekly reports on organic social media performance across all channels, measuring key performance metrics and draw conclusions to refine the strategies

Skills & Requirements

7+ years of professional experience in strategic planning for Social Media Marketing
Proven ability to develop and execute large-scale social media campaigns with measurable success
A deep understanding of major and emerging social channels including best practices, specific rules for advertisers and brands, and general platform policies
Exhibits the ability to jump from the creative side of marketing to analytical side, able to demonstrate why their ideas are analytically sound
Certification on Facebook, Twitter or LinkedIn Marketing is mandatory
Experience using social media publishing and tracking tools (Google Analytics, Hootsuite, Buffer, etc)
Impeccable attention to detail, exceptional writing skills
An MBA with majors in Marketing or in related subjects

Position Title : Social Media Manager

Location : Bangalore, India

Department : Production

Hiring Manager : Marketing Manager

Compensation : Salary

Job Summary

As a key member of the Production Team, the Team Lead will be responsible for designing, creating, and delivering email marketing programs, to generate awareness and demand for services, products, and brands of key company clients. The ideal candidate is expected to work closely with the Marketing team, to ensure end-to-end email marketing campaign management and revenue maximization. The candidate must have a strong exposure to a wide range of email marketing tools, concepts, and CAN-SPAM laws.

Duties & Responsibilities

Reporting to the Marketing Manager, the Team Lead will have complete responsibility of a team with 5-10 members. Specifically, this person will manage or engage in the following:

Manage email programs, email campaigns, including the design, call-to-action, and content used in our email sends
Develop and track email campaigns and all email metrics to ultimately increase our business
Have good understanding of Lead Flow process and Campaign Management
Measure results and optimize the lead nurturing workflows to generate leads for these segments
Work to minimize list decay and unsubscribes while increasing the productivity of our email sends
Develop documentation and road maps for processes, A/B tests, and promotions that succeed through email
Be able to track, measure, and report on results of email marketing campaigns to determine ROI

Skills & Requirements

A Bachelors or Master’s degree with keen interest towards Marketing
A minimum of 4 - 6 years of work experience
Proactive, self-starter with a drive to build first class operations and infrastructure
2+ years of experience managing a team
Experience with email marketing, lead nurturing, marketing automation, and web analytics
Excellent understanding of email marketing concepts and metrics such as Open Rates, Click through Rates, Sender Score, Deliverability, and Sender Reputation
Proficiency in email marketing and marketing automation technology. Highly analytical approach and ability to derive meaning from data through A/B testing and email optimization
Strong track record of driving rapid lead and revenue growth through highly creative marketing programs
Prolific Communication skills - written and verbal. Ability to come up with catchy subject lines and creative email content
Proficiency in latest Email marketing tools and ability to work single-handedly with minimum supervision
Proficiency with Adobe Photoshop, Dreamweaver, HTML 5, CSS
Expertise in Eloqua, Benchmark, Pardot and other Marketing automation tools if any
Act as buffer and prioritize for your direct team, ensuring productivity and clarity

Bonus points:

Experience with lead generation companies
Knack for writing lucid content / copy
Degree in Advertising / Communication

Position Title : Team Lead, Digital Marketing

Location : Bangalore, India

Department : Production

Hiring Manager : Marketing Manager

Compensation : Salary

Job Summary

As a key member of the Allocation & Strategy Team, the Senior Marketing Analyst is expected to have excellent networking and negotiation skills, attention to detail, analytical mindset and interpersonal skills to develop good working relationships at various levels and to resolve complaints. The ideal candidate must be able to manage complex work streams that involve multiple stakeholders and have sound judgment, flexibility in balancing program requirements, tight deadlines, and keep people and projects moving on schedule.

Duties & Responsibilities

Work with both internal and external teams to bid for marketing campaigns based on the criteria by analyzing IOs and help increase revenue
Identify potential opportunities to improve existing processes review and discuss those opportunities with leadership teams
Set priorities, focus energy and ensure that employees and other stakeholders are working toward common goals
Managing projects involving a large number of partners and experience working in cross-functional teams
Hands-on experience working on Process documentation & Gap analysis
Prepares / reviews reports & presentations on operations and activities, recommending improvements and modifications
Analyze campaign-related issues within the team and take corrective action to avoid recurrence
Lead ad-hoc projects as and when assigned
Undertaking responsibilities of removing unnecessary procedures in processes; ensuring uniformity in the process understanding both upstream and downstream
Driving Lean & other improvement ideas for the Marketing Operations team
Analytical approach to process improvement
Development and oversight of the business’s corporate strategies in order to support growth objectives
Aggregate and analyze internal and external campaign metrics to assess performance drivers and identify insights
Define priorities for campaign management and optimization initiatives
Serve as the primary point of contact for internal and external stakeholders.
Deliver performance updates, business reviews, and growth opportunity presentations

Skills & Requirements

An MBA in Analytics(Mandatory)
Google Analytics Certified (Mandatory)
Tableau Desktop Certification (Mandatory)
Demonstrable experience of Tableau, Power BI
Strong knowledge on SQL Queries, R Programming & Python
Strong analytical & predictive skills
Well organized with project planning and execution
Demonstrate critical thinking and problem-solving skills
Excellent English communication - both written and verbal
Capable of managing multiple, high-priority assignments
Ability to manage projects effectively and meet firm deadlines
Strategic and analytical orientation coupled with exceptional communication skills as well as a highly developed collaborative nature
Knowledge of digital advertising ecosystem
An analytical, data-driven approach to problem-solving

Position Title : Marketing Analyst

Location : Bangalore, India

Department : Production

Hiring Manager : Senior Manager Production

Compensation : Salary

Job Summary

The Team Lead will work on the client requirement, Research work will include market research like Firmographics and demographic data. The Team Lead will apply both qualitative and quantitative techniques to interpret the data extraction and data validation. We are looking for a self-driven Team Lead, who should have attention to detail and is responsible for all aspects of quality. He / She should ensure that we deliver quality deliverables to our clients. The goal is to gradually achieve low rejection rate on the deliverables by strategically exploiting all aspects of the third-party research as requested by the client

Duties & Responsibilities

Collecting data from different web sources or vendors
Perform Data validation/QC check on Internal/External data
Ability to interpret large amounts of data and to multi-task
Monitor team members day-to-day activities
Proficient in quality check

Skills & Requirements

Good data management skills like- Data standardizing and cleansing
Advanced knowledge on Microsoft Excel, VBA Macros
Strong knowledge about LinkedIn Data Extraction
Excellence in SQL queries
Strong knowledge of web browsing/surfing/data extraction
Excellent written and verbal communication skills
Strong analytical and critical thinking skills
Should have People Management skills

Minimum Qualifications:

Any degree
A minimum of 4+ years experience
Advanced Excel and reporting skills
Should have LinkedIn data extraction knowledge
Good team player within a target-driven environment
Self-learning, time management, and quickly adopt new technologies

Position Title : Team Lead, Customer Data Solutions

Location : Bangalore, India

Department : Production

Hiring Manager : Senior Team Lead

Compensation : Salary

Job Summary

As a key member of the Web Development team, the Developer is expected to work closely with the Data & Marketing operations team by gathering and addressing technical as well as design requirements, analyze & build it using Front-End or Back-End technologies The ideal candidate should have a good understanding of the entire web development process including design, development and deployment.

Duties & Responsibilities

Should have a basic understanding of Front-End technologies, such as JavaScript, HTML5, and CSS3
Knowledge of object-oriented PHP programming & familiarity with SQL/MySQL databases
Code and deploy applications in a Cross-Platform, Cross-Browser environment
Ability to integrate feeds from various social networks
Ability to set up & manage content management applications
Should develop custom Web applications that drive business processes
Assist users in implementing, dash boarding, data visualizations using Tableau desktop & server
Identify opportunities to be creative & ready to learn new Front-End and Back-End technologies

Skills & Requirements

Mandatory Skills

Web fundamentals: HTML, JavaScript, and CSS
Version Control: GIT
Server-side languages: PHP, JavaScript (Knowledge on Python, Ruby and Java will be an added advantage)
Database technologies: MySQL (Knowledge on Oracle, PostgreSQL, and MongoDB will be an added advantage)
Web server technologies: Apache, AngularJS, NodeJS (Knowledge on J2EE, Nginx, ISS, etc. will be an added advantage)
OS: Ubuntu OR CentOS OR FreeBSD OR AWS
Web Framework: Bootstrap OR Zend
Open Source CMS: WordPress, Joomla, Drupal, Magento, etc.

Desired Skills & Experience

Any Bachelor's / Master’s Degree
Minimum of 5+ years of experience
Well organized with project planning and execution
Demonstrate critical thinking and problem-solving skills
Good team player within a target-driven environment
Excellent English communication - both written and verbal

Position Title : Senior Web Developer

Location : Bangalore, India

Department : Production

Compensation : Salary

Job Summary

Duties & Responsibilities

Reporting to the Marketing Manager, the Team Lead will have complete responsibility of a team with 5-10 members. Specifically, this person will manage or engage in the following:

Manage email programs, email campaigns, including the design, call-to-action, and content used in our email sends
Develop and track email campaigns and all email metrics to ultimately increase our business
Have good understanding of Lead Flow process and Campaign Management
Measure results and optimize the lead nurturing workflows to generate leads for these segments
Work to minimize list decay and unsubscribes while increasing the productivity of our email sends
Develop documentation and road maps for processes, A/B tests, and promotions that succeed through email
Be able to track, measure, and report on results of email marketing campaigns to determine ROI

Skills & Requirements

A Bachelors or Master’s degree with keen interest towards Marketing
A minimum of 4 - 6 years of work experience
Proactive, self-starter with a drive to build first class operations and infrastructure
2+ years of experience managing a team
Experience with email marketing, lead nurturing, marketing automation, and web analytics
Excellent understanding of email marketing concepts and metrics such as Open Rates, Click through Rates, Sender Score, Deliverability, and Sender Reputation
Proficiency in email marketing and marketing automation technology. Highly analytical approach and ability to derive meaning from data through A/B testing and email optimization
Strong track record of driving rapid lead and revenue growth through highly creative marketing programs
Prolific Communication skills - written and verbal. Ability to come up with catchy subject lines and creative email content
Proficiency in latest Email marketing tools and ability to work single-handedly with minimum supervision
Proficiency with Adobe Photoshop, Dreamweaver, HTML 5, CSS
Expertise in Eloqua, Benchmark, Pardot and other Marketing automation tools if any
Act as buffer and prioritize for your direct team, ensuring productivity and clarity

Position Title : Team Lead, Marketing

Location : Bangalore, India

Department : Production

Hiring Manager : Marketing Manager, Production

Compensation : Salary

Job Summary

As a key member of the Quality Operations Team, the Manager is expected to work closely with the Data & Marketing Operations team to understand the business requirements, analyze, automate and improve the processes efficiently. The ideal candidate must have strong team management skills. The candidate should have advanced knowledge of Microsoft Excel, VBA and Macros including automation processes and help improve & standardize our existing QC process.

Duties & Responsibilities

Identify opportunities to automate routine manual jobs with the ability to understand and support business requirements
Design, develop & record macros based on the process requirements
Help the Data and Marketing teams leverage and extract insights from data using analytics
Identify the team goals and evaluate team progress
Manage team conflicts
Training the new joiners on the process
Ability to delegate the work to the next level
Organize team initiatives
Ability to conduct regular status meetings with all necessary stakeholders and handle multiple tasks concurrently within the deadlines
Develop innovative automation solutions by identifying & analyzing industry automation trends that can be applied to our processes
Good understanding & working knowledge of VBA
Monitor team productivity and prepare reports illustrating the achieved results

Skills & Requirements

A Bachelors or Masters degree in Computer Science or related field
Experience in using Excel Loops, Triggered Events, Error Handling, Functions, Statements, etc.
Strong hands-on experience in VBA & MS Excel
Excellent English communication - both written and verbal
Team player with good communication and interpersonal skills
E xcellent ability to motivate staff
E xceptional problem solving skills
Microsoft Excel and/or VBA certification is a plus

Position Title : Team Lead, Data Quality

Location : Bangalore, India

Department : Production

Hiring Manager : Senior Manager, Production

Compensation : Salary

Job Summary

The Programmatic Trader is responsible for the planning, setup and execution of audience targeted campaigns in accordance with the strategy and objective of our clients. The ideal candidate is a specialist in using multiple interfaces, in a self-service capacity, to discover audiences and target them via media buying tools (DSPs) across various channels. Campaigns need to be maintained and optimized frequently to achieve KPI goals and deliver completely. Collaborate with the team for support and promote knowledge sharing.

Duties & Responsibilities

Build a great working relationship with digital teams, operating seamlessly together to deliver success for our esteemed clients, across briefing, strategy, set up, optimization, reporting processes & invoicing.
Be the support to the teams in advocating good practice, challenging the status quo and identifying opportunities to improve the way we work.
Consistently learn from the people leading the digital ad revolution.
Gain an in-depth understanding of the programmatic landscape.
Work with sales team to implement and oversee ad campaigns across different platforms.
Be trained on the various platforms & tools and how insight and analytics fits into the larger team.
Assist in the day-to-day operations of the operations team and take ownership of pre-campaign to post-campaign requirements.
Manage and be responsible for all the campaigns from start to completion.
Generate meaningful insights for post-campaign reporting.
Incorporate and recommend other aspects of the business including audience planning and insight, products and proprietary media as part of the overall campaign execution.
Consistently manage and deliver campaigns through your portfolio of our esteemed customer, with the highest degree of service, strongest results and without error.
Share your strong programmatic media knowledge through facilitating training sessions with your peers and providing in-depth media strategies within your expertise.
Seek opportunities to not only grow and develop client campaigns, but look for ways to improve the existing products used by customer.
Handle online advertiser & publisher queries and internal sales requests.
Manage advertiser budget and bid setup.
Perform end to end tracking campaign results and resolve issues with the available resources.
Responsible for integrations between programmatic platforms/sales and ad serving systems.
Proven skills in ad trafficking and troubleshooting all revenue models of a campaign.
Liaise closely with sales team throughout campaigns, often on a day to day basis.
Knowledge on digital programmatic buying with hands-on experience using demand-side platforms for large-scale clients for a minimum of 2+ years. Preferred experience with using different DSPs.
Enthusiasm for the media industry and digital online industry.
Test and learn different optimization strategies and share knowledge with the team.

Skills & Requirements

Bachelor’s degree in marketing, advertising, math or a related field
2+ years of work experience
Intermediate to advanced Microsoft Office Suite
Hand on experience with best ad servers & DSPs
Managing Display, Video & Native campaigns
Understanding of digital and advertising market
Positive attitude with a hunger to grow as a Master of their craft

Position Title : Programmatic Trader

Location : Bangalore, India

Department : Production

Hiring Manager : Associate Director - Programmatic Advertising

Compensation : Salary

Job Summary

Duties & Responsibilities

Build a great working relationship with digital teams, operating seamlessly together to deliver success for our esteemed clients, across briefing, strategy, set up, optimization, reporting processes & invoicing.
Be the support to the teams in advocating good practice, challenging the status quo and identifying opportunities to improve the way we work.
Consistently learn from the people leading the digital ad revolution.
Gain an in-depth understanding of the programmatic landscape.
Work with sales team to implement and oversee ad campaigns across different platforms.
Be trained on the various platforms & tools and how insight and analytics fits into the larger team.
Assist in the day-to-day operations of the operations team and take ownership of pre-campaign to post-campaign requirements.
Manage and be responsible for all the campaigns from start to completion.
Generate meaningful insights for post-campaign reporting.
Incorporate and recommend other aspects of the business including audience planning and insight, products and proprietary media as part of the overall campaign execution.
Consistently manage and deliver campaigns through your portfolio of our esteemed ustomer, with the highest degree of service, strongest results and without error.
Share your strong programmatic media knowledge through facilitating training sessions with your peers and providing in-depth media strategies within your expertise.
Seek opportunities to not only grow and develop client campaigns, but look for ways to improve the existing products used by Customer.
Test and learn different optimization strategies and share knowledge with the team.

Skills & Requirements

Bachelor’s degree in marketing, advertising, math or a related field.
4+ years of work experience.
Intermediate to advanced Microsoft Office Suite.
Expert knowledge of digital programmatic buying with hands-on experience using demand-side platforms for large-scale clients for a minimum of 4 years. Preferred experience with using DBM, Brightroll, TubeMogul.
Working knowledge of the holistic digital landscape: video, display, social, programmatic and marketing analytics.
Working knowledge/experience in setting bid strategies across RTB and PMP (private and preferred) inventory.
Proficient in Excel, with demonstrated ability to organize and consolidate multiple data sources for analysis.
Should be confident with Data Analysis in Excel, including Pivot Tables & basic statistics.
Intermediate to advanced analytical skills specifically to performance and data metrics.
Strong interpersonal skills; ability to work with and manage cross-functional teams.
Excellent written and oral communication skills combined with outstanding presentation skills.
Enthusiasm for the media industry and digital online industry.

Position Title : Senior Programmatic Trader

Location : Bangalore, India

Department : Production

Hiring Manager : Associate Director - Programmatic Advertising

Compensation : Salary

Job Summary

Duties & Responsibilities

Reporting to the Marketing Manager, the Team Lead will have complete responsibility of a team with 5-10 members. Specifically, this person will manage or engage in the following:

Manage email programs, email campaigns, including the design, call-to-action, and content used in our email sends.
Develop and track email campaigns and all email metrics to ultimately increase our business.
Have good understanding of Lead Flow process and Campaign Management.
Measure results and optimize the lead nurturing workflows to generate leads for these segments.
Work to minimize list decay and unsubscribes while increasing the productivity of our email sends.
Develop documentation and road maps for processes, A/B tests, and promotions that succeed through email.
Be able to track, measure, and report on results of email marketing campaigns to determine ROI.

Skills & Requirements

A Bachelors or Master’s degree with keen interest towards Marketing.
A minimum of 4 - 6 years of work experience.
Proactive, self-starter with a drive to build first class operations and infrastructure.
2+ years of experience managing a team.
Experience with email marketing, lead nurturing, marketing automation, and web analytics.
Excellent understanding of email marketing concepts and metrics such as Open Rates, Click through Rates, Sender Score, Deliverability, and Sender Reputation.
Proficiency in email marketing and marketing automation technology. Highly analytical approach and ability to derive meaning from data through A/B testing and email optimization.
Strong track record of driving rapid lead and revenue growth through highly creative marketing programs.
Prolific communication skills - written and verbal. Ability to come up with catchy subject lines and creative email content.
Proficiency in latest Email marketing tools and ability to work single-handedly with minimum supervision.
Proficiency with Adobe Photoshop, Dreamweaver, HTML 5, CSS.
Expertise in Eloqua, Benchmark, Pardot and other Marketing automation tools if any.
Act as buffer and prioritize for your direct team, ensuring productivity and clarity.

Position Title : Team Lead Marketing

Location : Bangalore, India

Department : Production

Hiring Manager : Marketing Manager, Production

Compensation : Salary

Job Summary

Duties & Responsibilities

Should have a basic understanding of Front-End technologies, such as JavaScript, HTML5, and CSS3.
Knowledge of object oriented PHP programming & familiarity with SQL/MySQL databases.
Code and deploy applications in a Cross-Platform, Cross-Browser environment.
Ability to integrate feeds from various social networks.
Ability to set up & manage content management applications.
Should develop custom Web applications that drive business processes.
Assist users in implementing, dash boarding, data visualizations using Tableau desktop & server.
Identify opportunities to be creative & ready to learn new Front-End and Back-End technologies.

Skills & Requirements

Web fundamentals: HTML, JavaScript, and CSS
Version Control: GIT
Server-side languages: PHP, JavaScript (Knowledge on Python, Ruby and Java will be an added advantage)
Database technologies: MySQL (Knowledge on Oracle, PostgreSQL, and MongoDB will be an added advantage)
Web server technologies: Apache, AngularJS, NodeJS (Knowledge on J2EE, Nginx, ISS, etc. will be an added advantage)
OS: Ubuntu OR CentOS OR FreeBSD OR AWS
Web Framework: Bootstrap OR Zend
Open Source CMS: WordPress, Joomla, Drupal, Magento, etc.
Any Bachelor's / Master’s Degree
Minimum of 5 years of experience
Well organized with project planning and execution
Demonstrate critical thinking and problem-solving skills
Good team player within a target-driven environment
Excellent English communication - both written and verbal

Position Title : Senior Web Developer

Location : Bangalore, India

Department : Production

Hiring Manager : Senior Manager, Production

Compensation : Salary

Job Summary

As a key member of the Production Team, we are looking for a talented Marketing Manager to take full responsibility of our marketing strategies. The ideal candidate’s main duties include running email marketing campaigns end-to-end for a global audience, managing global marketing databases and creating newsletters, setting up and optimizing existing process flows. We’re looking for a data-driven, innovative and agile Marketing Manager to join our Production team. This role will work primarily on new business and help launch new email programs and create roadmaps for optimal growth. This candidate is expected to be a self-starter and be able to communicate and function cross-teams as email touches different realms of the business.

Duties & Responsibilities

Develops campaign strategy and executional tactics for promotional, trigger, lead nurture, and related email campaigns including creative, testing, deployment and analysis.
Work with the design and content team to come up with engaging communications to drive maximum ROI out of the email campaigns.
Full-funnel A/B testing and conversion rate optimization experience, from landing pages to user onboarding flow to email remarketing to maximise qualified leads.
Stay updated with the latest market trends in email marketing and come up with innovative campaigns.
Constantly seek to optimize the performance of the email marketing efforts by driving more ROI out of the campaigns.
Strive for analytical excellence by measuring & adapting creatives based on performance of the creatives (CTRs, email open rates, etc.) on email campaigns.
Provide feedback and input on marketing campaigns to the marketing team and identify opportunities to create more engaging campaigns.
Demonstrable experience in email marketing tools such as SendGrid, Mail Chimp, Benchmark, Site Impact, Constant Contact.
Create weekly & daily reports on revenue generated from email marketing efforts.
Enforce email standards like SPF, DKIM, and DMARC for all marketing brands.
Strong understanding of email marketing concepts like ESPs, domain authority and warming up IPs is mandatory.
Knowledge on documenting process maps and write business requirement document for Marketing changes.
Able to work independently in extremely fast paced, team environment; entrepreneurial mindset.
Detailed knowledge of email marketing best practices both domestic and global regulations including CAN-SPAM, CCPA & GDPR laws.
Manage external vendors to deliver best-in-class, high value email programs within budget along with maintaining external vendor relationship.
Monitor latest trends in email marketing and integrate them into Company's marketing plans where appropriate.
Manage and monitor budget as it pertains to email utilization.
Full stack experience in managing email marketing campaigns for B2B Market

Skills & Requirements

7+ years of professional experience in strategic planning for Email Marketing.
Proven ability to develop and execute large-scale marketing campaigns with measurable success.
Expertise in getting the most out of marketing automation tools (Klaviyo, Pardot, ExactTarget, Marketo, Qualtrics, etc.).
Must understand digital marketing laws and best practices in deliverability.
Exhibits the ability to jump from the creative side of marketing to analytical side, able to demonstrate why their ideas are analytically sound.
Experience using Email service provider tools such as Benchmark, Mailchimp, Sendgrid.
Impeccable attention to detail, exceptional writing skills.
An MBA with majors in Marketing or in related subjects.

Position Title : Marketing Manager

Location : Bangalore, India

Department : Production

Hiring Manager : Senior Marketing Manager

Compensation : Salary

Job Summary

We’re looking for a highly skilled Marketing Director to help us promote our customer offerings and identify and create innovative ways to digitally market our customer products and solutions. Our ideal candidate will have extensive digital marketing experience and a comprehensive knowledge of marketing technologies, implementation, team management and branding. He/she will have the ability to lead a team of marketers, writers, designers, and managers, and interact with account managers and/or customers on a regular basis. If you have an understanding of what makes people tick and want to deliver solutions that make a difference, we would love to meet you.

Duties & Responsibilities

Collaborate with the business team to uncover insights and strategies to develop and implement marketing and branding strategies for new and existing products, internally and externally.
Oversee and grow the marketing department, consistently identifying revenue opportunities within our established customer base and managing consistent growth by securing new accounts.
Identify short-term and long-term scheduling, budget, and resource needs, including the development and management of an annual marketing budget, profit/loss projections, expenditure spending, and other financial considerations.
Understand key marketing performance metrics and tracking tools to provide market research, forecasts, competitive analyses, campaign results, and consumer trends in order to translate results into actionable insights for marketing team.
The ideal candidate should be an experienced professional with knowledge on the latest media trends and technologies.
Build a great working relationship with digital teams, operating seamlessly together to deliver success for our esteemed clients, across briefing, strategy, set up, optimization, reporting processes & invoicing
Be the support to the teams in advocating good practice, challenging the status quo and identifying opportunities to improve the way we work
Consistently learn from the people leading the digital ad revolution
Lead the development of our marketing plans working closely with clients, management, creative and content teams, and distribution partners, to create an effective and efficient marketing strategy focused on growing audiences for our products and services
Spearhead the strategic and tactical execution of marketing campaigns, including design of test/control segmentation, implementation of tests, tracking, results reporting, analysis, and recommendations
Manage conception, development, and implementation of marketing plan and strategies, product concepts, and promotional programs to drive interest and sales
Hold regular meetings with account managers to review pipeline, resolve challenges, and present possible solutions, and provide ongoing training to ensure team consistently performs above standard
Attend and/or participate at conventions, conferences, and tradeshows, preparing engaging displays and collateral as needed, and providing post-event reports and analysis

Skills & Requirements

Bachelor’s degree in marketing, advertising, or communications or an MBA with 8+ years in leading large media and marketing teams for B2B or B2C customers
Successful track record in senior marketing roles and creating marketing campaigns in a fast paced environment
Excellent leadership, communication, and decision-making skills
Experience with digital marketing, email marketing, content marketing, and social media marketing
Proven ability to plan and manage large teams and budgets
Master’s degree
Proficiency with content management systems, marketing technology stack, and design software
Working in large media agencies and / or in a B2B marketing
Established marketing technology expertise, martech / adtech stack expertise
Desire to grow professionally with ongoing education

Position Title : Marketing Director

Location : Bangalore, India

Department : Production

Hiring Manager : Senior Director

Compensation : Salary

Job Summary

As a Website Development Manager with True Influence, you will focus on how to build, manage, support, and facilitate building multiple web-based business-to-business websites, brands and platforms. This hands-on people managerial role will have heavy emphasis on web design and web development, mentor-ship, training & development and performance management while still providing strong influence over technical architecture creation and solution design.

Duties & Responsibilities

Build high quality, globally available, fault-tolerant content websites and systems
Lead web development from start to launch
Meetings with teams, stakeholders to establish project plans
Creation of new website designs
Managing launch of new websites
Understand key marketing performance metrics and tracking tools to provide website performance, research, forecasts, competitive analyses, campaign results, and web traffic trends
in order to translate results into actionable insights for marketing teams
Work through problems with your team, roll up your sleeves, form an opinion and advocate for engineering-specific road map items
Be a technical influencer across the company
Design and build innovative features that are driven by web scale data
Collaborate with other leaders, executives and external partners to provide the best content and website experience for audience and readers
Grow the team both through internal development and external hiring
Learn and grow constantly to feed your passion for self-improvement and make those around you better
Hold regular meetings with account managers to review pipeline, resolve challenges, and present possible solutions, and provide ongoing training to ensure team consistently performs above standard
Attend and/or participate at conventions, conferences, and trade shows and providing post-event reports and analysis
The ideal candidate should be an experienced professional with knowledge on the latest media trends and technologies.
Build a great working relationship with digital teams, operating seamlessly together to deliver success for our esteemed customers, across briefing, strategy, set up, optimization, and reporting processes
Be the technical web support to the teams in advocating good practice, challenging the status quo and identifying opportunities to improve the way we work
Lead and own the development of all our marketing websites by working closely with management, creative and content teams and efficient marketing strategy focused on growing audiences for our products and services

Skills & Requirements

Bachelor’s degree in computer science or information technology with 6+ years in building large media websites for B2B or B2C customers
Successful track record in creating and managing websites in a fast-paced development environment
Excellent leadership, communication, and decision-making skills
Experience with digital marketing, email marketing, content marketing, and social media marketing
Proven ability to plan and manage large teams
Understanding of how to launch, troubleshoot and manage content websites
Knowledge of creating and moving website databases
Good understanding of web technologies like PHP or Javascript
You must have solid web design experience (1-2 years)
Ability to manage AWS Linux based servers not required but a plus
Proficiency with content management systems, marketing technology stack, and design software, wordpress, databases, etc.
Working in large media agencies and / or in a B2B marketing
Established marketing technology expertise, martech / adtech stack expertise

Position Title : Website Development Manager

Location : Bangalore, India

Department : Production

Hiring Manager : Associate Director

Compensation : Salary

Finance

Job Title

Location

Job Summary

True Influence is an international award-winning company that provides our customers with powerful intent data solutions that drive their sales and marketing results to a whole new level. Our vision for data-driven marketing is the catalyst for the creation of a hot category in B2B martech and third-party intent monitoring, where we are leaders in the industry. We are looking for a self-directed Staff Accountant to join our growing team. The Staff Account position will work closely with our accounting and sales teams. We are a customer focused company that is looking for an organized, self-motivated individual with strong communication skills to support our day to day general accounting.

Duties & Responsibilities

Perform monthly, quarterly, and annual accounting activities, including maintaining a general ledger and journal entries.
Revenue reconciliation to include deferred and unbilled revenue channels
Calculate commissions for sales team
Support annual audits

Skills & Requirements

3-5 years accounting experience
Proficiency in MS Office (notably Excel)
Experience in Net Suite (preferred)
Self-starter with ability to work with sensitive and confidential financial material
Bachelor’s Degree in Accounting or Finance preferred.

Position Title : Staff Accountant

Location : Princeton, NJ

Department : Finance

Hiring Manager : Controller

Compensation : Salary + Bonus

Career Opportunities

We are always hiring smart and ambitious people!

Challenge

Solutions

Platform

Education

Privacy

Master Services Agreements

Company

AWARD-WINNING SOLUTIONS