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13 Nov Integrated Marketing Includes Smart Use of Content Syndication Programs
B2B leads can’t all be treated the same. In 2018, it seems pointless to make such an obvious observation about B2B...
Content Syndication
30 Oct Content Syndication Can Be A Great Teacher, If You’re Willing to Listen
Content Syndication is a great way to extend your current content marketing programs to new audiences. I emphasize “new” here,...
18 Oct The Best Content Syndication Assets Focus on Top Customer Personas
My advice for picking the best assets for Content Syndication programs is pretty straightforward: Use whitepapers and other high-value content that...
09 Oct How to Choose the Right B2B Content Syndication Partner
Wow! That’s a lot of pressure to put on a marketing executive who is working diligently to craft an effective...
02 Oct Content Syndication Leads Give Your Marketing A Jumpstart
Although not exactly poetic or altruistic, it has been noted that we are all in the business of making money....
27 Sep The Benefits and Pitfalls of B2B Content Syndication
At first glance, content syndication is a no-brainer. Why not maximize your content by distributing it to third party organizations...
25 Sep 2018’s Top B2B Content Syndication Tips and Strategies
B2B Marketers in 2018 have a considerable challenge on their hands. It’s not enough to produce insightful, relevant and engaging...