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13 Aug, 2019 15 Tips for Accelerating Your Sales Pipeline with Content Syndication
The sales pipeline follows potential buyers through the stages of their purchase journeys. At each stage, they seek particular types...
Content Syndication
23 Apr, 2019 Intent Makes B2B Content Syndication a Powerful Strategic Prospecting Tool
Content Syndication is a great way to expand your audience and reach new, highly qualified B2B prospects with your best...
13 Nov, 2018 Integrated Marketing Includes Smart Use of Content Syndication Programs
B2B leads can’t all be treated the same. In 2018, it seems pointless to make such an obvious observation about B2B...
30 Oct, 2018 Content Syndication Can Be A Great Teacher, If You’re Willing to Listen
Content Syndication is a great way to extend your current content marketing programs to new audiences. I emphasize “new” here,...
18 Oct, 2018 The Best Content Syndication Assets Focus on Top Customer Personas
My advice for picking the best assets for Content Syndication programs is pretty straightforward: Use whitepapers and other high-value content that...
09 Oct, 2018 How to Choose the Right B2B Content Syndication Partner
Wow! That’s a lot of pressure to put on a marketing executive who is working diligently to craft an effective...
02 Oct, 2018 Content Syndication Leads Give Your Marketing A Jumpstart
Although not exactly poetic or altruistic, it has been noted that we are all in the business of making money....
27 Sep, 2018 The Benefits and Pitfalls of B2B Content Syndication
At first glance, content syndication is a no-brainer. Why not maximize your content by distributing it to third party organizations...
25 Sep, 2018 2018’s Top B2B Content Syndication Tips and Strategies
B2B Marketers in 2018 have a considerable challenge on their hands. It’s not enough to produce insightful, relevant and engaging...