Engaging interested
people at precisely
the right time.
Automatically.

We designed InsightBASEⓇ to speak to the “wish list” of every busy B2B marketer: better leads, shorter sales cycles, higher conversion rates.

What’s our secret? Intent signal monitoring — “listening” for online behaviors that match the needs your products and services meet. Uncover new, high-quality prospects to pinpoint the best opportunities to engage them.

By leveraging the latest in intent monitoring technology, InsightBASE lets you harness the power of data to connect with the right targets, at the right time, with the right message.

We designed InsightBASE to speak to the “wish list” of every busy B2B marketer: better leads, shorter sales cycles, higher conversion rates.

What’s our secret? Intent signal monitoring — “listening” for online behaviors that match the needs your products and services meet. Uncover new, high-quality prospects and track their behavior to pinpoint the best opportunities to engage them.

By leveraging the latest in intent monitoring technology, InsightBASE lets you harness the power of data to connect with the right targets, at the right time, with the right message.

“I’m able to see how our accounts are behaving and if there is a fit for our solutions. This helps us prioritize our prospecting efforts with our sales team and point them to the right prospects, at the right time.”

Courtney Peters, Principle Marketing Specialist, SAS

Find the Right Targets

Using our proprietary Relevance Engine, InsightBASE sorts though billions of online activity records to identify the companies you want in your sales funnel.

“We are finding the right people at the right companies who are interested in our solutions”

Christine Simonini, Director: Enterprise & Vertical Demand Generation, DocuSign

How InsightBASE works

Measures the intent activity from various web actions across millions of domains every day

Organizes web activity by topic, then funnels it through the Relevance Engine, establishing a 6-month baseline activity level for each domain

Compares the baseline to near real-time activity to identify spikes – and decreases – in intent surrounding topics and categories

Matches domains to company names and locations. Provides name, title and contact information for people who are likely generating activity

“InsightBASE jump-started our vertical marketing efforts – helping us to identify net-new accounts we should add to our accounts table. It took a data discovery and validation process that we expected to take months and turned it into something we could run on our own in minutes.”

Sarah Reynolds, Senior Manager, Demand Generation, Salary.com

2 Ways to Put InsightBASE to Work for You

Self-Service

Get deep data that feeds all your initiatives with the InsightBASE platform. Build campaigns, analyze their potential, and generate sales alerts when targets show interest.

Work together with our Success Team to turn you into a data-driven machine.

Integrates with Oracle Eloqua, Marketo or open APIs for easy set-up.

Professional Services

We know you’re busy. Let us serve up highly qualified ContentLEADS and TeleLEADS to your marketing and sales teams.

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  • Only B2B email addresses